This week, newly signed artist IV4 released the official video for ‘Work 2 Hard’. In her immaculate she-devil drip and hairstyle, the rising star commands attention for her second single through the record label. By the time the second verse comes on, the multi-genre recording artist gets out of the rope she was tied in and lights a cigarette like the bad-ass she is. Nothing can hold her down or hold her back. If you aren’t familiar with IV4, recently, she released a track/video called ‘Swimming’ featuring Trippie Redd, which has accumulated over one million views.